PUPU ALIENS (噗噗星人) 是腾讯QQ企鹅IP联盟延伸的全新角色形象，由ISUX全力打造。PUPU ALIENS由企鹅PUPU (噗噗)、火龙DINOO (呆奴)、飞豚BOBO (波波)、金鸡CICI (吸吸) 和金蛋EE (依依)等性格各异、各怀绝技的形象组成。PUPU ALIENS通过引领潮流的设计，旨在打造年轻受众喜爱的IP形象，并牵手联名众多知名品牌，突显无限探索的创新精神。
PUPU ALIENS is a new character image which is extended by QQ penguin IP alliance and created by ISUX. It consists of penguin PUPU, dinosaur DINOO, globefish BOBO, chicken CICI and egg EE, they have different personalities and unique skills. PUPU ALIENS’s purpose is to create the IP image which is loved by young people through the trendy design, it also cooperates with many famous brands to emphasize the creative spirit of unlimited exploration.
In a far, far away galaxy, there’s a PUPU planet. PUPU Aliens lives here, they have magical power in the legend . Aliens penguin PUPU is the master of the planet. They are smart and intelligent, their body will turn into rainbow color with super fighting power when they hear a beautiful voice. What's more interesting on the planet is that there are many other species living on it, such as penguin PUPU, dinosaur DINOO, globefish BOBO, chicken CICI and egg EE, they all have their own unique skills and live with PUPU groups .PUPU Aliens has high-tech ,they ride on their space craft to find the wonderful things around the universe. One day, when they explored the earth fantasy travel is begin…
We used the combination of letter A and planet to convey the brand tone of science fiction, alien and cute.
PUPU is a lively group of space penguin, they are smart, quirky and like to living in groups. They have superpower and their bodies will turn into rainbow colors when they find a beautiful voice.
DINOO is a dinosaur who has mood swings and great strength, he will spurt flame suddenly when he is in high spirits and will spurt ice when he is in low spirits.
BOBO is a space globefish who can fly. When she is armed, her body will turn into thorn ball with purplish red which is extremely poisonous.
CICI is a space chick who is keen on fashion and particularly interested in gold mine on planet, She will lay golden eggs once she absorbs gold mine.
More other PUPU Aliens are coming…
We tried to design the new characters in a similar style to PUPU so that PUPU and the other characters can harmonize well together. First, we organized some of the representative characteristics of PUPU such as simple and cute looking, unique shaped lips, chunky and rounded body, short arms and legs. The new characters were designed maintaining these characteristics.
We tested two ideas when designing the new characters. First idea was to make a variation shapes of PUPU, adding some characteristics on it. We gave the new PUPUs a slightly different features such as making it tall, fat or cute while maintaining the representative characteristics of PUPU. So even though they have different shapes, they could be seen as a family character.
The second idea was to create a new animal character. In order to maintain the visual characteristics of PUPU, we applied the same eyes and mouth shape to the other various animal characters. In addition, we studied many kinds of animals of various species, maintaining the concept that 'PUPU ALIENS are life from the universe'.
我们认为第二个方案比第一个更有趣且更有吸引力。在各种各样的动物之中，我们选择恐龙、小鸡、鸡蛋和河豚，因为它们的外形看起来与PUPU相像。与此同时，我们认为可以为这些动物角色的结合创造一个有趣的故事。在更为细致地优化它们的外形后，新的角色Dinoo, CiCi, EE, BoBo就这样诞生了。
We thought the second idea seemed more interesting and attractive than the first idea. And among the various animals, we have chosen dinosaurs, chick, egg, and blowfish characters because of their simple and cute shape just like PUPU. Also we thought we could create an interesting story with this combination of animal characters. We developed their forms in more detail and new characters DINOO, CICI, EE, BOBO were born.
We kept PUPU the largest among the aliens as a main character, and the others are designed relatively small to position them as cute little friends of PUPU.
We also organized 6-view shapes. The new characters have a rounded shape with a smooth curve in all direction just like PUPU.
基于最终形状，我们把角色设计成stroke version, non-stroke version, 1 degree version, reversed 1 degree version几种类型。这些类型可以根据不同的设计情况使用。
Based on the final form, we designed the characters in several types; stroke version, non-stroke version, 1 degree version, reversed 1 degree version. These types can be used according to the circumstances of various designs.
We looked for the most appropriate colors considering all the possible cases of applications; in the case of printing, the rendered 3D image, and the colors applied to the products like toys figures. We tried to find the best combination of colors when all the characters were gathered together.
The background colors that best suits each character were also defined. Not only did it fit well with each character, but also found it harmonized when they were used together. It is necessary to select a background color that is sufficiently contrasted with the character since there are some occasions when we apply the characters without the black outlines. We looked for the best background colors with care for such reasons.
When we designed these new characters, we also made a graphic library to apply it on various kinds of works in the future. Based on the final character shapes, we drew many useful poses which shows the character’s personality. We also designed facial expressions of each characters in a rounded shapes.
矮矮胖胖的身材和短手短脚使PUPU ALIENS看起来很可爱，但在表达不同姿势和情绪时会造成一些困难。尽管有这些缺点，我们依然尝试设计各种类型的图形，努力共鸣PUPU ALIENS的每一个特征。
PUPU ALIENS have chunky body with very short arms and feet which make them look cute but causes some difficulties when expressing various gestures and emotions. Despite these shortcomings, we tried to design various types of graphics trying to empathize each characteristics of PUPU ALIENS.
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